Adam McFarland
Adam McFarland is the co-founder of <a href="http://Faceup-Sites.com" title="http://Faceup-Sites.com" target="_blank">http://Faceup-Sites.com</a> and the author of the Faceup Web Marketing Book: The Perfect Combination of SEO, SEM, and other tactics to maximize results without breaking the bank.
Articles by this Author
The Case Against Outsourced SEO
- By Adam McFarland
- Published 10/26/2007
- Internet
- Unrated
About a week ago I got a phone call from a college buddy of mine named Paul who runs a soon-to-launch online business Here’s how the conversation went:
Paul: “We want to hire your company to do the SEO for us

