The Case Against Outsourced SEO
http://blog.galaxywd.com/articles/27/1/The-Case-Against-Outsourced-SEO/Page1.html
By Adam McFarland
Published on 10/26/2007
About a week ago I got a phone call from a college buddy of mine named Paul who runs a soon-to-launch online business Here’s how the conversation went:
Paul: “We want to hire your company to do the SEO for us